Our Team

Our expert team at Chosen are all experienced estate agents, having worked for companies such as Fine and Country, Knight Frank, Green & Co, Shipways, Hunters, Lex Allen and Connells. They have come on board to join our exciting new and innovative estate agency. They want to help our clients achieve a fantastic outcome and make the entire process as stress free as possible. We look forward to speaking to you soon.

Call us on 0121 222 1180
Email us at [email protected]

Nicki Ash

[email protected]

Hi I’m Nicki.

After working in education for over 30 years I decided to hang up my swimming squad whistle to go back to my real passion, beautiful homes. Prior to teaching I worked at Hunters Estate Agency and more recently for Knight Frank covering the Midlands. I believe that finding your dream home should be a seamless, happy and successful experience.

I’m an enthusiastic mum of three and grandmother to two, so I like us all spending time together. I also like log fires and my cat, Rosemary.

Marzipan, gravy granules and irons that spit out brown stuff.

My Chosen home
My choice of home would be a Georgian Country House with space for my family and a menagerie of pets and my grandchildren.

Gemma Hemming

[email protected]

Hi I’m Gemma

With a career background in sales, which followed a pathway into real estate and specialising in selling premium homes, I’ve developed a skill in finding clients their dream property and their best possible buyer. I’ve worked for top tier estate agents such as Fine & Country and overseen many exchanges throughout the Midlands area. I have a natural eye for quality and possess social skills to be able to converse with anyone (ask my friends on a night out!). I believe that selling your home can be stressful, so I endeavour to deliver a personal service, with the utmost care and compassion.

Chocolate, Chocolate and Cadbury’s chocolate.

Lateness, bad driving and loud eating

My Chosen home
My choice of home would be a converted barn with character features but modern interiors and views of open, green countryside

Lisa Freer

[email protected]

Hey I’m Lisa.

I have a passion for property and my experience in property development over the last 25 years has given me the ability to see the potential in most houses. A keen eye for interior design detail is one of my strengths meaning I can ensure that a property is presented to its absolute best prior to Photographs/videography.

I am very passionate about what I do and always strive to deliver the best possible results for my clients and pride myself on high levels of customer service. I have been selling luxury homes for the last 7 years, but I am now very much looking forward to working with Chosen to expand the brand in the Solihull area. I live in Lapworth, so I have a great local insight and can share this knowledge with potential buyers.

I have three children, two at university and one studying A Levels.

Renovating property, Interior design, and trash TV.

Unreliable people, peanut butter, and ABBA (controversial, I know!)

My Chosen Home
My choice of home would be a Georgian home or a pretty cottage in the Cotswolds or by the sea.

Dominic Stokes

Dom stokes chosen home founder and marketing director

I founded Stoford in 1996, a Birmingham based commerical property development company which has become very successful nationwide, by the time I retired in 2016 we had developed over 14 million sq ft of floorspace having values over £1Bn. Since retiring from Stoford, I have persued numerous business interests including OA Surf Club in Cornwall, but what excites me most is starting Chosen Home in 2020 which Richard and Nicki Ash. We share the same values and really want to change estate agency for the better so that it becomes client focussed and, of course, successful.

Richard Ash

richard ash chosen home founder and marketing director

Having worked for over 10 years at WPP (the worlds largest marketing communications group), I decided to start my own design consultancy in 2001 called Green Room. Over nearly 20 years, I grew the agency to become a significant player in the global design industry working alongside brands including Mercedes, Nike and Timberland.

After selling the business in 2019 I wanted to use my expertise to help drive the sales in a new business and set up Chosen with Dom and Nicki in early 2020 from Sutton Coldfield where I have lived for most of my life.

I am hugely proud of the Chosen brand and I believe it will be a truly revolutionary and disruptive player in the estate agency market – not only is our charging model a ‘game-changer’ but we also offer a relentless attention to service levels, produce stunning sales particulars and invest in a carefully targeted marketing-led approach to promoting properties.

Chosen will undoubtedly set a new benchmark for residential property marketing and I am delighted to be part of such a talented team.

Jack Legge

Hi I’m Jack.

I am excited to be spearheading the growth of the Chosen digital media proposition to ensure our wonderful homes are seen by a wide and relevant audience.  After graduating with a degree in technology I have been providing web design and development consultancy ever since, never having looked back.

As a techie, I love gadgets and equally love golf. Combining the two loves amounts to a rather costly leisure pursuit.

Predictably as a techie, I loathe buffering.

My Chosen home
My Chosen Home would be ultra-modern, carbon neutral, tech-filled, and feature idyllic countryside views.  Walking distance to a lovely pub and golf course would be essential. A home like that exists somewhere, right?

Mason Gain

Hi, I’m Mason.

I began my career in digital marketing straight after graduating from university in 2019. I have a passion for all things digital with interests in paid and organic social media, PPC, email, CRO and marketing attribution.

In the short time since I started working, I have worked with businesses in a variety of industries including hospitality, recruitment and e-commerce. I am delighted to be working with Chosen to drive brand awareness and to help as many homeowners as possible to discover the best way to sell their homes!

Golf; waking up before sunrise; long walks in the morning with my dog in the park.

Being terrible at golf.

At Chosen, it isn’t just about selling homes.

We believe in the power of free. In liberating everyone from the ordinary way of buying and selling houses. If you have a beautiful home, you should be able to sell it, without paying a fee. But still enjoy exceptional service. And if you are a buyer, you should be able to find your dream home by having someone shine a brilliant spotlight on the truly desirable houses. We are here to make a difference. To open up a whole new experience that’s far more rewarding for everyone.